MS in Public Relations

Send a powerful message

The field of public relations is rapidly changing. Evolving technologies that continue to impact the way that companies and the public communicate have expanded the roles of public relations professionals to include responsibilities traditionally managed by marketing. There is a growing demand for experts in the field who can adapt to these changes and effectively build and maintain a strong brand affinity that drives measurable results.

Quinnipiac University's online master of science in public relations degree program is designed to prepare professionals currently working in PR or a related field with the necessary skills needed to manage all aspects of an organization’s image. Graduates of the program will be well-prepared to engage with their target audiences across multiple channels to build lasting relationships and a positive brand identity.

Students who complete their MS in public relations will also be prepared to sit for the Accreditation in Public Relations (APR) exam from the Public Relations Society of America (PRSA).

Curriculum Overview

The master of science in public relations is a 36-credit program and may be completed entirely online. The curriculum is aligned with the ten knowledge, skills and abilities (KSA) areas outlined by PRSA for their APR exam, and prepares students for leadership roles in public relations. The core curriculum explores key PR management topics including relations & reputation management, strategic writing, crisis communications, branding and more. Students then have the opportunity to choose from a number of electives to focus their studies in their professional areas of interest.

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With a global reputation for excellence in both undergraduate and graduate education, Quinnipiac University's School of Communications produces some of the most intelligent and talented professionals in modern media. Both the school's online and on-campus programs are designed to help students thrive, even as the communications landscape and the technology that drives it drastically shift at a rapid pace.

The school also prepares students for the highly competitive fields that fall under the communications umbrella. Our graduates are recruited by top advertising, entertainment, marketing and news organizations that seek expertise in content creation, production and management.

Admission Requirements


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